What is advertising? Is it telling the truth or is it making things look better than they really are? Or is it lying? Companies pay a lot of money for adverts. Some of the ads you see in glossy magazines look like art. The commercials on TV look like mini movies. Do they really change our behaviour? Do adverts make you buy things?
Brands help us assign value to almost everything we buy. But is there a way to know the difference between real and created value? In this episode, TED speakers explore the seductive power of brands.
The post crisis consumer:(video about advertising)
LESSON PLAN WITH LISTENING AS A WARM UP ACTIVITY:
British TV bans Australian tourism ad
